Sometimes, It’s Light That Keeps You From Seeing The Beauty of Our World
It was the brilliant Carl Sagan that once said, “We are made of star-stuff. Our bodies are made of star-stuff. There are pieces of star within us all.”, what Carl is addressing here is our primal connection with the stars, something that has been a part of humankind since we came into existence. We once looked to the stars for guidance and elucidation, but sadly, we now live in a world so polluted by light that many of us can’t even see the stars at all, 80% of the world can no longer appreciate the beauty of the night sky.

Having been inspired by a number of global initiatives to decrease light pollution, including the Lights Out Stars On campaign in Reykjavik, LG was inspired to join the cause and bring awareness to a grow problem that is rapidly choking out one of our world’s most beautiful celestial occurrences, the aurora borealis.
LG created a Perfect Black Sky and the Perfect Colour of Nature, in which the beauty of a dark night sky was recreated using 330,000,000 self-emitting OLED pixels which display lifelike and immersive footage of the northern lights.
Share Your Night Sky Story on Facebook And Win Big
LG is holding a Facebook contest! Yes you heard that right and it’s until November 17, 2016. Visitors may submit their stories on the LG TV Facebook page (https://www.facebook.com/LGTV/). The writer of the best story will receive an LG OLED TV (55E6).
After visiting the page post your comment describing where you want to experience the perfect black night sky and why. Don’t forget to tag your friends.
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