Music Group Backstreet Boys Launch Campaign To Help Fight Homelessness In NYC

Backstreet Boys giving back Beloved 90’s boy band Backstreet Boys is offering one lucky fan the opportunity to win free tickets to their reunion show by donating to their...

(Photo Credit: Rebecca Sapp)

Backstreet Boys giving back

Beloved 90’s boy band Backstreet Boys is offering one lucky fan the opportunity to win free tickets to their reunion show by donating to their campaign to fight homelessness in New York City.

“We’ve teamed up with @Prizeo to reward our fans for their generosity. For every $10 donation to @NYHomeless, you will be entered to win a grand prize trip to Luau and more with us in Hawaii,” the Backstreet Boys tweeted.

The boy band launched the campaign after Joel Wertheimer, a former member of Barack Obama’s administration, tweeted a viral video of fans singing the Backstreet Boy’s song “I Want It That Way” on the New York subway. Wertheimer is involved with the Coalition for the Homeless, which helps homeless people find affordable housing and food.

“This all came about from watching the reaction to the subway singalong video that Joel Wertheimer posted. Joel took this viral magical moment to spotlight an organization close to his heart – the Coalition for the Homeless,” Nick Carter tweeted via the Backstreet Boy’s official Twitter page. “I started doing research on the organization and its mission statement resonated with me. I spoke to my bandmates and we really wanted to do something special for them and the city of New York. We’re so excited to be able to help bring awareness to the issue of homelessness around the world and hopeful that as a group we can affect change.”