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Apple has taken on Pepsi’s usual role in the anticipated show. For the past ten years, the primary sponsor of every Super Bowl Halftime show, an entertainment event as hotly anticipated as the Super...
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The NFL announces big plans for Super Bowl LV The coronavirus (COVID-19) pandemic has resulted in a majority of large sporting events to be canceled or postponed but the biggest night in football will...
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A Look Inside The Life Of A Marketing Whiz Katie Couric gives us an exclusive tour of a day in the life of the marketing empress herself, Bozoma Saint John. You may think that...
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Commercial Sparks Controversy Some are calling it the commercial of the year while others are calling it the worst commercial they have ever seen. There is no denying it the commercial has sparked a...
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Tech Alert Alright when you think of the word Pepsi, you probably automatically think of sugary carbonated beverages. Maybe soon you’ll think ‘smartphones’ when someone asks if Pepsi is okay instead of Coke! That’s...