![](https://twistity.com/wp-content/uploads/2019/06/nike-be-true-1024x576.jpg)
(Photo Credit: Nike)
Nike Is Offering A New Collection Celebrating Pride Month
June is Pride Month for the Lesbian, Gay, Bisexual, and Transgender (LGBT) community. To show solidarity, Nike released a new collection, “BETRUE.” The shoes feature the color lavender, long the gay-pride color of choice, as well as a pink triangle and rainbow shades.
Nike explained the symbols and color schemes on its official news site, Nike News.
“Also highlighted in the collection is the pink triangle,” Nike explained. “Originally used to identify gay men for persecution and internment during WWII, the triangle was reclaimed in the 1970s by pro-gay activists. It was used as a point-up triangle by the AIDS Coalition to Unleash Power (ACT UP), beginning in the 1980s with the ‘Silence = Death’ campaign, as a call to action against the AIDS epidemic, a cause to which they are still committed. Today, the pink triangle is one of the world’s most recognizable symbols of pride, resistance, and solidarity for the LGBTQ community, used to champion action for LGBTQ rights.”
As the gay community has gained acceptance in recent years, more companies have released products during Pride Month to show their support. Shoe brand Converse released its own rainbow-colored shoes, and IKEA stores issued a rainbow-print shopping bag. American Apparel released a line of Pride T-shirts with slogans like “Loud & Proud.” The collection, called How We Love, honors “how we connect, how we express, and how we love,” American Apparel says.
-
Silicon Valley Bank’s Acquisition Fallout: Rising Unemployment and Uncertain Future First Citizens BancShares Inc., the new Silicon Valley Bank...
-
Target Responds to Backlash: Prioritizing Safety and Inclusivity in Pride Collection Target, the retail giant, has decided to remove...
-
President Joe Biden and House Speaker Kevin McCarthy engaged in crucial negotiations on Monday to address the US government’s...
-
NASA is seeking public help with the Daily Minor Planet project. The Daily Minor Planet Project is a...
-
The rise of electric vehicles (EVs) has been a hot topic for the last several years, but what is...
-
In partnership with the Canadian Space Agency, NASA introduced the Deep Space Food Challenge, a novel program accepting...
-
Banning Transgender Medical Care for Children Sparks Outcry and Legal Battle The Texas Legislature has made headlines by passing...
-
In a recent development, striking Writers Guild of America (WGA) members have announced that they will not picket the...
-
Both Biden and Trump have sent troops to the Mexican border, but that is where the similarities end. While...
-
Appeals court overturns fraud convictions of two parents involved in ‘Operation Varsity Blues’ Two parents who were found guilty...
-
Violence Continues to Surge Throughout Pakistan The ex-Prime Minister of Pakistan, Imran Khan, has been held on corruption charges...
-
U.S. on Track for Record Number of Mass Killings in 2023: A Grim Look at Gun Violence in America...