Facebook’s New Instant Article Launch

Facebook Now Blasts News Today is a huge day for Facebook users as Facebook has now decided to launches Instant Articles. This is Facebook’s long-rumored initiative for its app...

Facebook Now Blasts News

Today is a huge day for Facebook users as Facebook has now decided to launches Instant Articles.

This is Facebook’s long-rumored initiative for its app to host articles from publishers so that they load immediately in the app, rather than forcing someone to click out and wait for an outside website to load.

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The program will start with launch partners including The New York Times, BuzzFeed, and National Geographic.

Not only will their stories load up to 10X faster in the feed, they’ll also be able to use rich media embeds like audio-captioned photos and zoomable video.

What do you think? Is this a social media news info delivery gamechanger?