Ellen’s Oscar Celeb Selfie A Landmark Media Moment

 
Ellen DeGeneres’ goal of setting a retweet record with her star-studded selfie was achieved before the Oscars telecast was even over. The comedian and talk show host broke Twitter with her now historic celebrity selfie.

It all started when, during a comic bit, the Oscars host prevailed upon actor Bradley Cooper to take a picture with her and several other stars crowding around, including Meryl Streep, Jennifer Lawrence, Kevin Spacey, Angelina Jolie and Brad Pitt.

Her celeb-studded selfie from the most-watched Oscars telecast in a decade was a landmark social media moment in a time where online conversation is boosting television viewership and vice versa.

An estimated 43 million people watched “12 Years a Slave” win the Oscar for best picture on Sunday night.

It was the most-watched Academy Awards since 2004, when “Lord of the Rings: Return of the King” was the best picture.

The photo ended up doing a little damage to Twitter because later in the evening Twitter sent out an apology because all of the retweeting disrupted service for more than 20 minutes after 10 p.m. ET.