Coca-Cola To Offer First Branded Alcoholic Drink
Coca-Cola is launching its first alcoholic drink in its long and storied history. Unfortunately, the drink won’t be hitting the shelves in the U.S. any time soon. Coca-Cola is test-driving an alcoholic seltzer called Lemon-Do in Japan. It will contain between three and seven percent alcohol and hits Japanese store shelves in October.
Lemon-do is already available on Kyushu, Japan’s southernmost island, and has been since May 2018. It comes in three flavors and has been a hit in the regional market.
Jorge Garduno, the president of Coca-Cola Japan, believes the drink will remain local, and alcoholic Coca-Cola products won’t appear outside Japan anytime soon.
“I don’t think people around the world should expect to see this kind of thing from Coca-Cola,” he said. “I think the culture here is still very unique and special, so many products that are born here will stay here.”
In the meantime, a Coke-coffee blend might be available in the United States soon. Coca-Cola is trying out a new coffee beverage that will be available in twenty-five countries by the end of 2019.
Cold coffee drinks have gained popularity since the last time Coca-Cola tried selling a coffee beverage, Coca-Cola Blak, in 2006. Coca-Cola Blak flopped on the market, but given the popularity of cold brews and espresso blends, they’re hoping the second time is the charm.
-
In a significant development, over 30,000 Boeing workers have rejected a new offer from the company, which included a...
-
Let’s take a moment to chat about something that’s been weighing on the minds of many: the state of...
-
In a monumental decision, the Nebraska Supreme Court ruled on Wednesday that individuals with felony convictions who have completed...
-
As Florida reels from the devastation caused by back-to-back hurricanes Milton and Helene, the psychological toll on residents is...
-
Amazon is doubling down on its revolutionary cashierless technology, “Just Walk Out,” after pulling it from most of its...
-
President Joe Biden will travel to North and South Carolina today to assess the widespread devastation caused by Hurricane...
-
Chinese President Xi Jinping delivered a strong message of resilience and determination during a speech commemorating the 75th anniversary...
-
As Claudia Sheinbaum prepares to take office as Mexico’s first female president on October 1, concerns are escalating in...
-
In the wake of the tragic shooting at Apalachee High School that claimed the lives of two students and...
-
In a historic move, Volkswagen AG, one of the leading global automakers, announced it is considering the closure of...
-
Massive train disruptions struck central Germany this Saturday, leaving hundreds of passengers stranded and scrambling for information at Frankfurt’s...
-
The Middle East has stepped back from the edge of a broader conflict, at least for the moment, after...