Seeing The World Through A Different Lens
The world we live in today is filled we people who feel strongly about their political views. With the recent election peoples political views got the best of them in many cases. Families were broken up over it, relationships destroyed and so much more. But when it comes down to it we’re all just people and we have to know that our way isn’t always the right way or the only way!
With that being said, Heineken made a campaign unlike any other and they are proving a huge point…that we are all human! We are on this planet for a short time and we are meant to do good not tear the people around us who think differently apart.
In the short video, Heineken touches on the political danger zone but not really taking a position but showing how strong people can really be. So with that being said, they took people with different views, without them knowing and put them to work on a project together….building a bar! What a cool idea, honestly I don’t know anyone who can be mad about that!
The takeaway from this is that Heineken really wants us to remember that we can work together and that we are not defined by our political stance. We can still come together in hopes we can achieve the same big goal!